Revenue Traction in a Startup World » Events http://www.altusalliance.com/blog Powered by: Altus Alliance Thu, 15 Dec 2011 16:36:09 +0000 http://wordpress.org/?v=2.8.3 en hourly 1 Chase keynoting “Joining the Conversation” http://www.altusalliance.com/blog/2009/05/chase-keynoting-joining-the-conversation/ http://www.altusalliance.com/blog/2009/05/chase-keynoting-joining-the-conversation/#comments Fri, 22 May 2009 17:57:34 +0000 altusalliance http://www.altusalliance.com/blog/?p=184 Altus partner, Dave Chase, will be the featured keynote speaker at the “Joining the Conversation” event in Memphis on May 28. The Memphis Daily News interviewed Chase in advance of his speech.

Chase will speak about how all businesses are essentially publishers these days. As both a longtime marketing executive and a publisher, he’ll lend his experience as a publisher to these new “publishers”. Included in his speech will be topics heretofore thought of as a publisher’s responsibility but have parallels for businesses of all sizes in their marketing. These include the following:

  • Editorial planning
  • Breaking News
  • Syndication
  • Content as marketing
  • Metrics & Analytics

He’ll wrap up highlighting the opportunities in what Jeff Jarvis calls The Great Restructuring.  He’ll highlight businesses that have taken advantage of past economic downturns and built some of America’s most successful companies.

]]> http://www.altusalliance.com/blog/2009/05/chase-keynoting-joining-the-conversation/feed/ 0 Healthcare I.T. Innovation event coming up http://www.altusalliance.com/blog/2009/04/healthcare-it-innovation-event-coming-up/ http://www.altusalliance.com/blog/2009/04/healthcare-it-innovation-event-coming-up/#comments Sun, 12 Apr 2009 12:55:07 +0000 altusalliance http://www.altusalliance.com/blog/?p=166 It’s clear there is an innovation revolution taking place around the health care industry. The need for transformation is huge given the size of the market (16% of GDP and relentlessly growing). I worked in Healthcare I.T. in the 80’s and 90’s and always described it the industry as a paradox. On the one hand, it was at the cutting edge when it came to medical technology but was in the dark ages when it came to information technology.

There’s an upcoming healthcare I.T. event coming up that was blogged about on the Seattle Startup Buzz blog on the P-I site.

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