The Enterprise Sales Learning Curve (SLC) is a new theory that can help high
tech companies to become profitable.
With billions of dollars of venture capital residing down the street from Stanford
University on Sand Hill Road, two professors are attempting to answer a fundamental
question, “why does it always take longer and cost more to build a hi-tech company
than anyone ever expects?” For all the intellect, experience and graduate degrees
in the venture capital industry, the sad truth is that 80 percent of venture capital
investments do not pan out. The SLC provides a solution to this problem.
(See links below to whitepapers, articles, presentations and blogs related to the SLC.)
Enterprise Sales Learning Curve (SLC) Practice
In 2004, Altus introduced the SLC Practice to translate the Sales
Learning Curve theory, developed by Mark Leslie; former CEO of Veritas,
and Charles Holloway; Kleiner Perkins chair for the Center for Entrepreneurial
Studies at Stanford Business School, into powerful management tools.
Altus offers four SLC Services that develop an estimated SLC, manage the
factors impacting the curve, and accelerate traction:
SLC Assessment
Deep dive SLC assessment and recommendations to accelerate traction. Includes
executive interviews, market analysis, and development of a Managed Ordered List
that drives future strategy and tactics.
SLC Executive Workshop
One day cross functional workshop to address corporate goals relative to the business
SLC. Includes prioritization of issues and development of road map.
Month-to-month interim role. Engaged with client to fill key staffing gaps and
needs while helping to manage SLC methodologies on an ongoing basis.